Breadcrumb introduces a revolutionary new tracking device for pets that displays the pets location on a map on your computer or Smartphone in the event they are lost, stolen or wander off. The Breadcrumb pet collar utilizes state of the art GPS technology to track and display your pet’s location. The Breadcrumb pet tracking service is available 24/7. The pet owner is notified via e-mail or text message in the event the pet leaves a predetermined boundary. The Breadcrumb device is small and lightweight and attaches to a dog or cat collar.